UK Messages

The Challenge

  • Traditional methods of accessing and sustaining engagement with physicians are becoming more difficult 
  • Physicians increasingly want to engage with professional information on their own terms, in their own time
  • 'Closing the loop' with sales and marketing activity data is a challenge and a huge opportunity for organisations that get this right
UK Messages

The Solution

  • M3's new and innovative digital delivery platform, Messages, delivers continuous, concise and engaging brand 'stories' to target physicians
  • In an easy to navigate and intuitive format, a series of educational or promotional messages are delivered over a sustained period
  • Members opt in to receive Messages and give permission for their physician ID to be passed to the client, enabling integration with their CRM system
  • Messages can be segmented according to sales force territory, and behavioural data used to make subsequent face to face calls more effective

Thank you for this very good interactive messaging system; it's an excellent way to communicate on this very helpful and professional network. Please keep it up

M3-Registered Physician, Surrey